Creating value with social media analytics : managing, aligning, and mining social media text, networks, actions, locations, apps, hyperlinks, multimedia & search engines data / Gohar F. Khan |
Autore | KHAN, Gohar F. |
Pubbl/distr/stampa | Seattle : Createspace, 2018 |
Descrizione fisica | 513 p. ; 24 cm |
Disciplina | 658.8002854678 |
Soggetto topico | Marketing - Ruolo [delle] Comunità virtuali |
ISBN | 978-1977543974 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Record Nr. | UNISA-996283747703316 |
KHAN, Gohar F. | ||
Seattle : Createspace, 2018 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. di Salerno | ||
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Social Media for Government [[electronic resource] ] : A Practical Guide to Understanding, Implementing, and Managing Social Media Tools in the Public Sphere / / by Gohar F. Khan |
Autore | Khan Gohar F |
Edizione | [1st ed. 2017.] |
Pubbl/distr/stampa | Singapore : , : Springer Singapore : , : Imprint : Springer, , 2017 |
Descrizione fisica | 1 online resource (XXIV, 159 p. 58 illus., 11 illus. in color.) |
Disciplina | 658 |
Soggetto topico |
Industrial management
Computers Political communication Public administration Media Management Information Systems and Communication Service Political Communication Public Administration |
ISBN | 981-10-2942-3 |
Formato | Materiale a stampa |
Livello bibliografico | Monografia |
Lingua di pubblicazione | eng |
Nota di contenuto | Chapter 1. What is Social Media? -- Chapter 2. Social Media-based Government: It's All About Culture -- Chapter 3. Enabling a Participatory Government -- Chapter 4. Enabling a Collaborative Government -- Chapter 5. Enabling an Open Government -- Chapter 6. Social Media Analytics -- Chapter 7. Social Media Strategy -- Chapter 8. Social Media Risks Management. |
Record Nr. | UNINA-9910165140303321 |
Khan Gohar F | ||
Singapore : , : Springer Singapore : , : Imprint : Springer, , 2017 | ||
Materiale a stampa | ||
Lo trovi qui: Univ. Federico II | ||
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